How Good Is Your Green Story?
by MGB2B
Going green is an old concept, but certainly not a dead one – especially if you’re running a commercial construction company. In fact, it’s more important for construction companies to have a strong “green story” now than ever before. According to Construction Dive, an increase in green building in both the commercial and residential sectors is fifth on the list of the top 10 construction trends in 2016. Since this is a trend that is valued not simply because it is trendy, but because it saves people money over time and helps the environment, it merits a significant amount of attention in your marketing materials, especially your website.