5 Tips for Smart B2B Marketers on Black Friday
by MGB2B
Everyone else is out getting deals, pushing through crowds, and fighting over the last electronic gadget available for 79% off. But you — you are sitting back, eating a nice pile of leftovers, and planning for 2017. That’s the kind of business you run. So as you prepare, we’ve got a fews tips to get you started.
Here Are 5 Tips for Smart B2B Marketers As You Think Ahead to 2017:
- Get Your Creative Media Mix Right. Are you using the right medium at the right point in the sales funnel? This guide will help you fine-tune your plan, and hit the right people at the right time.
- See What You Can Gain From Your Trade Pubs. You can get more than just a print ad from your trade publications. More opportunities. More value. And a lot more leads.
- Learn the Latest Paid Search Opportunities. Adwords device bidding is one of the latest tools available to B2B marketers from our friends at Google. Those who use it correctly can gain an edge over their competitors.
- Know How Others In Your Industry Use Content. Learn not only the important stats for 2017, but what each one means for you.
- Rock the Trade Shows. Trade shows aren’t obsolete. They actually offer great new opportunities that never existed before. Use these 8 tips to do trade events right in 2017 — before, during, and after each show.
As the exhausted masses return from the malls, bruised and irritated by humanity, you’ll be sitting home with a belly full of turkey and a brain brimming with ideas for next year.
Happy Thanksgiving and a very Happy (and Smart) Black Friday to you!
Need more ideas for 2017? Drop us a line.
Tags: B2B content, black friday, paid search, sales funnel, tips for smart b2b marketers, trade pubs, trade shows